{"id":805,"date":"2019-09-18T16:07:37","date_gmt":"2019-09-18T20:07:37","guid":{"rendered":"https:\/\/reetch.ca\/2019\/09\/18\/b2b-cold-calling-turn-qualified-leads-into-loyal-customers\/"},"modified":"2026-02-21T20:19:26","modified_gmt":"2026-02-22T01:19:26","slug":"b2b-cold-calling-turn-qualified-leads-into-loyal-customers","status":"publish","type":"post","link":"https:\/\/reetch.ca\/en\/b2b-cold-calling-turn-qualified-leads-into-loyal-customers\/","title":{"rendered":"B2B telephone prospecting: Turn qualified prospects into loyal customers"},"content":{"rendered":"&#13;\n<p>Our experienced telemarketing agency can generate solid business opportunities for you<\/p>&#13;\n&#13;\n<h2 class=\"wp-block-heading\"><strong>Prospect qualification: the essential asset for your business development<\/strong><\/h2>&#13;\n&#13;\n<p>You&#8217;re about to discover a service that could significantly simplify your sales process. Capturing the interest of your prospects, identifying their needs, convincing them of the relevance of your offer&#8230; Get to qualified leads much faster than you&#8217;ve ever experienced!<\/p>&#13;\n&#13;\n<h3 class=\"wp-block-heading\"><strong>Lists of potential customers who are sleeping, offers of services that remain unanswered&#8230; Sound familiar?<\/strong><\/h3>&#13;\n&#13;\n<p>Admittedly, you accumulate long databases of leads and feel completely overwhelmed when it comes to exploiting this valuable information?<\/p>&#13;\n&#13;\n<p>Are you one of those who are anxious about the statistics of opening a mass email during a launch? <em><strong>Clicks per Open<\/strong>\n  \n<\/em> have become your great fear?<\/p>&#13;\n&#13;\n<p>Is your sales force, mainly made up of generalist salespeople, moving away from phone solicitation in favor of closing sales?<\/p>&#13;\n&#13;\n<p>You don&#8217;t know what strategy to put in place in the face of the low response rate of prospects?<\/p>&#13;\n&#13;\n<p>Are you disappointed that you don&#8217;t have the internal means to build customer loyalty?<\/p>&#13;\n&#13;\n<p>Did you answer yes to one or more of these questions? Then you are part of a large majority of companies!<\/p>&#13;\n&#13;\n<h3 class=\"wp-block-heading\"><strong>Your sales force is demotivated in the face of a target clientele that is too large<\/strong><\/h3>&#13;\n&#13;\n<p>Business is not always forgiving. A simple weak point can waste a lot of time and efficiency&#8230; Maybe the objectives set for your teleprospector teams are too high or not clear enough and could benefit from being revised&#8230;<\/p>&#13;\n&#13;\n<p><strong>Some of the most common time-consuming issues include:<\/strong><\/p>&#13;\n&#13;\n<ul class=\"wp-block-list\">&#13;\n<li>A weak marketing and sales strategy<\/li>&#13;\n<li>strong demotivation: 44% of salespeople abandon phone solicitation after a follow-up call [Source: Scripted]<\/li>&#13;\n<li>Not enough salespeople dedicated to qualifying prospects. 60% of companies with more than 100 sales representatives specialize in prospecting, and 20% outsource this function. On the other hand, all companies with three or fewer sales representatives keep their &#8220;generalist&#8221; sales representatives, who take care of both prospecting and other functions. [Source: <a href=\"https:\/\/www.actionco.fr\/Thematique\/conquete-client-1212\/Breves\/Prospection-bonnes-pratiques-246498.htm\" target=\"_blank\" rel=\"noopener\">ActionCo<\/a>]<\/li>&#13;\n<li>low lead conversion results: cold calling requires between 100 and 500 calls for each lead conversion [Source: SiriusDecisions].<\/li>&#13;\n<li>Attach prospecting to the sales department, rather than to the marketing department. 72% of companies make this choice, while the marketing team could have better opportunity management [Source: <a href=\"https:\/\/www.actionco.fr\/Thematique\/conquete-client-1212\/Breves\/Prospection-bonnes-pratiques-246498.htm\" target=\"_blank\" rel=\"noopener\">ActionCo<\/a>]<\/li>&#13;\n<\/ul>&#13;\n&#13;\n<p>In short, there are many reasons why your results are not as brilliant as you would expect.<\/p>&#13;\n&#13;\n<h3 class=\"wp-block-heading\"><strong>Telephone appointment scheduling: a proven solution to optimize your sales with serious potential customers<\/strong><\/h3>&#13;\n&#13;\n<p>Doing business with a telemarketing agency could be the key solution to solve your management problems and to substantially increase your sales. Yes, telephone prospecting is always <em>up-to-date<\/em> ! Simply because 92% of all customer interactions are done over the phone! [Source: <a href=\"https:\/\/blog.thebrevetgroup.com\/21-mind-blowing-sales-stats\" target=\"_blank\" rel=\"noopener\">The BrevetGroup<\/a>]<\/p>&#13;\n&#13;\n<p>In fact, it is precisely this mission that you could entrust to a quality telephone prospecting company. You need a reliable partner who can<strong> identify targeted and fruitful appointments for you<\/strong>. In short, <strong>relevant leads<\/strong>, <strong>promising qualified appointments<\/strong>, with <strong>trusted telemarketers<\/strong> who master the best practices of telephone solicitation and who really know the DNA of your company.<\/p>&#13;\n&#13;\n<p>As many companies in all sectors have tested, one of the most effective ways to generate qualified leads is still telephone <strong>prospecting<\/strong>. The smallest, which have only 3 to 10 salespeople, as well as the largest which employ more than 100, outsource at least 10% of their telephone prospecting activities. They have probably realized that <strong>this is the best way to regularly feed the sales pipeline and boost their turnover<\/strong>.<\/p>&#13;\n&#13;\n<h2 class=\"wp-block-heading\"><strong>Why it works: it&#8217;s all in the call strategy<\/strong><\/h2>&#13;\n&#13;\n<p>Did you know that it takes an average of 8 unsolicited call attempts to reach a prospect? [Source: Patent]. No wonder your non-specialized salespeople don&#8217;t get their way!<\/p>&#13;\n&#13;\n<p>Even a telemarketer makes between 100 and 500 calls for each prospect qualification! [Source: SiriusDecisions] But a telemarketing agency has the expertise to conduct a relevant approach strategy, and uses high-performance tools. <\/p>&#13;\n&#13;\n<p>And you don&#8217;t get left out of the process! It ensures regular, very precise reporting and allows the results of its work to be measured.<\/p>&#13;\n&#13;\n<p>In short, <strong>a telemarketing agency adapts to your needs<\/strong>, whether they are punctual, to support you during a launch, or permanent, to optimize your sales process.<\/p>&#13;\n&#13;\n<p><strong>The figure that speaks for itself: 25% of their prospects have become serious customers<\/strong><\/p>&#13;\n&#13;\n<p>Entrusting your prospecting to a specialized agency means ensuring concrete results.<\/p>&#13;\n&#13;\n<p>Here are the advantages that speak for them:<\/p>&#13;\n&#13;\n<ul class=\"wp-block-list\">&#13;\n<li>It&#8217;s inexpensive compared to traditional advertising<\/li>&#13;\n<li>Results are measurable<\/li>&#13;\n<li>Your prospects are finally valued, you are efficient!<\/li>&#13;\n<li>Teleprospecting services are tailor-made<\/li>&#13;\n<li>Your data is quickly updated, your address book is automatically strengthened<\/li>&#13;\n<li>You have immediate feedback on your offer: whether positive or negative, you will finally have the right picture of your positioning<\/li>&#13;\n<li>It&#8217;s a proven solution to regularly feed your sales pipeline and boost your turnover<\/li>&#13;\n<\/ul>&#13;\n&#13;\n<p>All these points confirm that those who say that telephone prospecting is outdated are those who do not do it (or who do not like to do it).<\/p>&#13;\n&#13;\n<p><strong>Access our exceptional telemarketing services today<\/strong><\/p>&#13;\n&#13;\n<p>Effective lead qualification always precedes closing a sale.<\/p>&#13;\n&#13;\n<p>Our experienced team offers an incomparable service for the prospection of your future customers. Stand out thanks to the efficiency and professionalism of our agents.<\/p>&#13;\n&#13;\n<ul class=\"wp-block-list\">&#13;\n<li>Identification and contact with decision-makers<\/li>&#13;\n<li>Obtaining qualified and targeted appointments<\/li>&#13;\n<li>Proposal for improvement of your processes<\/li>&#13;\n<li>Regular production of accurate reports to measure the impact of our action<\/li>&#13;\n<li>We guarantee convincing results, with figures to back it up<\/li>&#13;\n<li>Everywhere in Quebec<\/li>&#13;\n<\/ul>&#13;\n&#13;\n<p>Contact us without further delay.<\/p>&#13;\n","protected":false},"excerpt":{"rendered":"<p>&#13; Our experienced telemarketing agency can generate solid business opportunities for you &#13; &#13; Prospect qualification: the essential asset for your business development &#13; &#13; You&#8217;re about to discover a service that could significantly simplify your sales process. Capturing the interest of your prospects, identifying their needs, convincing them of the relevance of your offer&#8230; [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":13347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-805","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cold-calling"],"_links":{"self":[{"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/posts\/805","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/comments?post=805"}],"version-history":[{"count":0,"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/posts\/805\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/media\/13347"}],"wp:attachment":[{"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/media?parent=805"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/categories?post=805"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reetch.ca\/en\/wp-json\/wp\/v2\/tags?post=805"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}